Marketing Psychology: Uncovering the secrets of the Decoy Effect
As consumers, we try to make rational decisions regarding our consumption. Before buying a product, we consider available options and …
Marketing Psychology: The Power of Persuasion
Have you ever wondered how you desire and buy things that you did not even realise you needed? Or have …
Electric aviation as an ecosystem business
As the price of oil is high and the need for environmentally sound aviation solutions is urgent, the discussion and …
Emotional Intelligence – the key to personal and professional success
According to the World Economic Forum (2016), emotional intelligence is ranked as one of the top-10 most important workplace skills. …
A lecturer’s insights from attending Cloud Services Training
I wanted to use the eight-week work rotation in early 2022, to learn something new and to refresh my expertise. …
Is it OK if it’s legal in the aviation business?
Since the year 2020 the world has shown its darker side to those of us, who have always had the …
International Staff Week participants shared best practices
Haaga-Helia’s 2022 International Staff Week was organized in June. We had the pleasure of hosting 40 participants from 30 of …
Dihub created cloud services study contents
There is a high demand of cloud technologies professionals on the job market (Ahola and Aunimo 2021). This need was …
Disinformation – the dark side of marketing communication in the cyberspace
Fake news and deepfakes, alternative truths or plain information influence. Sometimes it is loud and clear as well as easy …
Algorithmic management grows more common among service businesses
After God and Man, Algorithms will make the decisions. – Historian Yuval Noah Harari From taxi drivers to restaurant food …